Deschutes Public Library

Captive audience, advertising invades the classroom, Media Education Foundation ; written & produced by Loretta Alper ; executive producer, Sut Jhally

Label
Captive audience, advertising invades the classroom, Media Education Foundation ; written & produced by Loretta Alper ; executive producer, Sut Jhally
Language
eng
Characteristic
videorecording
Intended audience
Grade 9+Higher education
Main title
Captive audience
Oclc number
897765569
resource.otherEventInformation
Originally produced by Media Education Foundation in 2003
Responsibility statement
Media Education Foundation ; written & produced by Loretta Alper ; executive producer, Sut Jhally
Runtime
46
Sub title
advertising invades the classroom
Summary
Captive Audience examines how the introduction of advertising into the classroom, along with the reliance on commercial interests to fund schools, is undermining the democratic mission of public education. The video includes close analysis of exclusive soda contracts, Channel One, and sponsored educational materials
Technique
live action
Mapped to