Bibliograph

The art of SEO, mastering search engine optimization, Eric Enge, Stephan Spencer, and Jessie C. Stricchiola

Type

Label

The art of SEO, mastering search engine optimization, Eric Enge, Stephan Spencer, and Jessie C. Stricchiola

Language

eng

Bibliography note

Includes bibliographical references and index

Illustrations

illustrations

Index

index present

Literary Form

non fiction

Main title

The art of SEO

Nature of contents

bibliography

Oclc number

891676960

Responsibility statement

Eric Enge, Stephan Spencer, and Jessie C. Stricchiola

Sub title

mastering search engine optimization

Summary

"Four of the most noted experts in the field of search engine optimization (SEO) provide you with proven guidelines and cutting-edge techniques for planning and executing a comprehensive SEO strategy. In this book, you will explore the underlying theory behind SEO and how search engines work, learn the steps you need to prepare for, execute, and evaluate SEO initiatives, examine a number of advanced strategies and tactics, understand the intricacies involved in managing complex SEO projects, learn what's necessary to build a competent SEO team with defined roles and glimpse the future of search and what lies ahead for the SEO industry."--Publisher's description

Classification