Deschutes Public Library

Marketing made simple, a step-by-step storybrand guide for any business, Donald Miller with Dr. J.J. Peterson

Label
Marketing made simple, a step-by-step storybrand guide for any business, Donald Miller with Dr. J.J. Peterson
Language
eng
Illustrations
illustrations
Index
index present
Literary Form
non fiction
Main title
Marketing made simple
Oclc number
1244546407
Responsibility statement
Donald Miller with Dr. J.J. Peterson
Sub title
a step-by-step storybrand guide for any business
Summary
Every day, your company is losing sales simply because you do not have a clear path to attract new customers. You're not alone. Based on proven principles from Building a StoryBrand , this 5-part checklist is the ultimate resource for marketing professionals and business owners as they cultivate a sales funnel that flows across key customer touchpoints to effectively develop, strengthen, and communicate their brand's story to the marketplace
Table Of Contents
Introduction -- Part I. The three stages of relationship. The one marketing plan you will never regret ; The actual stages of a relationship ; An introduction to the marketing made simple checklist -- Part II. Create your marketing made simple sales funnel. Create your one-liner ; A wireframed website that works ; Lead generator ; The power of email ; Nurture email campaigns ; How to execute the marketing made simple sales funnel -- Conclusion.
Target audience
adult
Classification
Contributor
Content
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